BRAND STORY

My Family’s Emblem
Kamon-Hayashi.jpg
I love simple icons and logos. I think it’s fascinating that a simple graphic can represent ideas and tell a story. This symbol above is my family’s Kamon (family crest).
Grandma and jidaigeki (period drama)

My grandmother is someone I hold dear, and I have many fond memories of her. One of those moments is watching Jidaigeki (period drama) called “Mito Komon” together.
Mito Komon traveled in disguise to help the common people and expose corrupt officials. Every episodes always have the same signature scene: Revealing his identity by presenting his family crest. Bad guys bow down face flat on the floor and apologize.

I remember thinking, wow, that little thing hold so much power!! (It commands both respect and fear because it belongs to Tokugawa shogun family who ruled Japan for a long time.)
Many years later, I was looking through my dad’s family photo albums. Black and white portrait photos from when my dad was a small boy. In one of them, I saw a kimono with a family crest. It was such an exciting find for me. It is my family’s identity. Heritage and connection to ancestry.
 
Many years later, I was looking through my dad’s family photo albums. Black and white portrait photos from when my dad was a small boy. In one of them, I saw a kimono with a family crest. It was such an exciting find for me. It is my family’s identity. Heritage and connection to ancestry.

Hayashi’s kanji is made up of 2 trees. My family’s crest is made of 2 bamboos. My version, the first image, is a simplified version. I re-designed it just for fun.
Being a child in Japan, my curiosity towards symbols began to grow, leading to a long lasting fascination.
Before I shift my passion to jewelry design, I worked many years as a graphic designer in NYC. Captivated by tiny symbols, I’ve now channeled that appreciation into the intimacy of jewelry.

Thank you for being part of my journey!